As the market leader in commercial property finance in SA, Nedbank CIB is the leading provider of innovative funding solutions to this important economic sector.
We attribute this success primarily to our sustainability-driven, relationship-based business approach, demonstrated through our client-centric business model. And this same partnership philosophy underpins the approach of Property Finance – and that of CIB as a whole – to embracing and capitalising on the disruption of global financial services as a long-term strategy for sustainable success.
According to Damien Reddy, Strategy Executive for Nedbank CIB, the franchise is proactively leveraging disruption as a fundamental strategic enabler across all its business areas, including Property Finance.
“As part of Nedbank CIB, our Property Finance business shares the same understanding of and commitment to disruption,” Reddy explains, “not only as a key competitive differentiator in a fast-changing global environment, but also as an essential requirement for delivering consistently outstanding client experiences.”
According to Reddy, the true value of disruption as a strategic and competitive advantage enabler can only be fully achieved, however, if the approach goes beyond disruption merely for disruption’s sake. “Success through disruption can only be achieved when a business positions itself squarely at the intersection between finance, technology, innovation and service,” he emphasises, “and if even one of these four components is lacking or missing, disruption ends up being more of a threat to a business than the advantage or opportunity it should be.”
For Nedbank CIB Property Finance, this carefully considered approach to disruption is vital, particularly given the commitment to always keep clients at the heart of everything we do. This intersection of client-centricity and digital disruption is well demonstrated by Property Finance’s innovative implementation of the Infinity CRM System, which it has integrated into its SAP infrastructure with a view to ensuring more effective client engagement and business management. The system not only enables seamless, web-based client onboarding and efficient relationship and information management, it also provides a comprehensive 360 degree view of the client and all their transactions, thereby ensuring effective and enhanced collaboration between all areas of Property Finance and Nedbank CIB – all with the ultimate outcome of an enhanced client experience underpinned by consistently excellent service levels.
Importantly, the rollout of Infinity by Nedbank CIB Property Finance illustrates our commitment to fully understanding the evolution of the commercial property finance industry and the impacts that disruptive forces are having on it. Based on this understanding, the business researches and implements the best ways to leverage disruption as a means of doing what it already does well, but even better.
“In many ways, Nedbank CIB’s approach is one of disruption on our own terms,” Reddy explains, “so that instead of merely being a business that is shaped by external disruptive forces, we are harnessing disruption to actively shape ourselves, the financial industries and property sectors in which we operate – all with the ultimate aim of consistently exceeding the expectations of our clients.”
Nedbank CIB Property Finance is the market-leading financier of commercial, industrial, retail and residential developments, offering loan funding to developers, owners, occupiers and investors. The business offers a partnership facility, either through joint ventures or minority equity investments, specifically also seeking to identify sound commercial, industrial and retail property development projects requiring additional capital.